Lakeland Florida Blog

After a successful launch of our used-cars-lakeland.com website Patrick Bennett, co-founder of Showroom Logic, has been invited to speak at the SMX Search Marketing Expo in Santa Clara California. This is a huge honor because the world SEO Community will be there.

Considering Showroom Logic’s website is still “new” and on probation the organic results are unbelievable. “Every week our traffic doubles from the previous week” says Mike Annable, co-founder and owner of PAWS Print & Web Solutions in Lakeland Florida. “Our bounce rate is now under 20% because of our Optimized Website. If you give the users exactly what they’re looking for they will stay on the website for a long period of time. Joseph Motor’s of Lakeland is really benefiting because they’re the only car dealer on there right now. We do have a couple of copycat struggling dealers in Lakeland trying to copy us, but imitation is the greatest form of flattery. There are many factors in SEO, and it’s more than re-writing URL’s. There are some SEO hacks around here practicing methods I used 3 years ago. Alot has changed since then and I cannot believe that they are not practicing these new techniques. We haven’t even had to roll out our newer stuff because of lack of competition. When we get out of the Sandbox we will carefully monitor each city.”

Last week Showroom Logic rolled out the Used Cars Tampa website. They have 4 dealers on there now and the dealer are getting more leads than anyone they’ve ever used. The site is so new it only shows up in unique searches but there is such a huge market in Tampa that they just keep rolling in.

On another note, Patrick has a brother named Chris Bennett who is himself a SEO Guru and will be speaking at the same seminar.

Posted under Showroom Logic

Thanks to the large amount of success with the Beta site in Lakeland, Showroom has launched another used car website in Tampa Florida.

“Our main goal is to help the public find a decent used car without being bombarded with advertising”, says Mike Annable, co-founder of Showroom Logic. “The car and truck dealers on our website will sell more cars then the others because we provide a more inexpensive way of dealer advertising. As far as I’m concerned all of the third party websites out there have dropped the ball. Technology changes weekly and they are all 3 years behind. Some local third party companies have made some changes but unfortunately they are a day late and a dollar short. We’re even picky about which dealers we approve. If the dealers don’t take the time to make a proper post then quite frankly we don’t want them on there. Basically we don’t want our websites to look like Craigslist. If you look at the used car and truck listings on any Craigslist you will see tremendous spelling errors, posts with all caps and blurry photographs.”

If you are a used car dealer interested in getting listed call Mike Annable at 863-812-6411. Showroom Logic will issue each dealer their own username and password to post their own vehicles in. As a added bonus, each dealer will have their own website within the Tampa site.

Posted under Showroom Logic

ShowRoom Logic - If You Are In The Car Business You Really Should Read This

Every notice when you do a search for a car or truck on Google it’s all 3rd party websites that come up? Do a google search for Central Florida Used Cars and you’ll see what I mean. Did you notice that our test website www.floridacarsonline.com came up? The focus of this website is to have your used inventory show up for thousands of people, and bring traffic to your door.

This Is What We Do Different

1) The Website: This website was developed my Mike Annable of Lakeland, Florida and Patrick Bennet of Utah. There are many dealer websites on the market but none of them have friendly vehicle listings like ours. We use as much text as we can (Search Engine Loves test), no Flash and only a couple of banner images.

2) Internal Listing Pages: Each vehicle listing is put in by hand and fully optimized with it’s own meta tags and search engine friendly url’s. There is no other dealer in the world using search engine friendly URL’s. This tells the spiders what’s on the page and it makes them happy to see the content all over the page.

3) How our websites are indexed in all search engines: Copy and paste the following into Google, Yahoo or MSN Search: site:www.floridacarsonline.com . Note how many pages are indexed in Google. Now go to any other dealer website and do the same: site:www.yourwebsite.com

4) XML Sitemaps: These are important to help search engines crawl your site. Every time a new vehicle is added to your website we automatically ping google, Yahoo & MSN and tell they that we have a new page.

5) RSS Feed: Your customers can subscribe to your RSS feed which will display to them every time a new vehicle is listed. They can embed this feed on their own blogs or have them emailed to them.

We are so sure about our product that we sell by performance. (This will be your only monthly fee) Your choice:

• .25 cents a “unique” visitor OR
• .10 cents per unique pageview.
• The total amount will be capped at $600.00 in case you get a crazy amount of hits!

How can we tell? We will set you up with a Google Analytics Account and we will use these stats. There is no way to “fudge” these stats, and you will have full access to them. What do we mean by unique? If 1 customer comes back to your website every day and looks at 50 cars, you will only be charged once! Every person has a unique ip address and this is how we track them.

Call Mike Annable @ 863-812-6411 if you have any questions or to get the ball rolling!

Click Each Photo To Enlarge

Posted under Showroom Logic